State Leadership Conference

East Lansing, Michigan

November 4 and 5, 2021

Learn how to MAXIMIZE YOUR MOMENTUM for another exciting DECA Year!  The State Leadership Conference provides students with the first opportunity of the year to network and collaborate with members from across the state. Engaging workshops and key note speakers are being planned for members attending. Members will also get the time to network with representatives from some of the top colleges in Michigan.
Whether you want to learn more about how being a DECA member, or are a returning member getting ready for the year ahead, there is something for everyone at the State Leadership Conference!

Michigan DECA is excited to be partnering with the Broad College of Business, Michigan State University to coordinate many of the conference sessions and workshops.

Thursday’s activities will provide a unique opportunity for members to interact with business professionals. The Thursday night banquet will begin with a presentation by two industry executives. During the dinner, the members from each chapter will be divided into groups of two or three people to have dinner with other members and a business person recruited by the Broad College of Business. Each table will have unique conservations based on the business person’s experience, similar to the way the discussions take place during DECA’s Senior Leadership Academy at the International Conference. After the dinner, a fun, fast-paced networking session will be lead by students from the Broad College of Business.

Friday’s activities will take place at the Broad College of Business. The morning will start with a second keynote session by a business executive, followed by two rounds of breakout sessions presented by the business community and representatives of MSU. After lunch we will have two rounds of DECA breakout sessions presented by the State Officers and Chapter Advisors.

At the conference, you’ll learn about:

  • Learn about the latest marketing trends
  • Learn effective leadership and teamwork skills to use as a chapter leader
  • Understand and communicate the DECA brand as a chapter leader
  • Understand the components of an effective chapter program of work
  • Learn how to empower and engage with your chapter’s DECA members


Conference Location

Conference activities will take place at the East Lansing Marriott, and Michigan State University.


Hotel Information

All conference participants registering for both days of the conference will be required to stay at the East Lansing Marriott, 300 M. A. C. Ave, East Lansing, Michigan 48823


Conference Registration

Registration and Hotel Deadline is October 7, 2021 or when we reach our maximum of 350 participants on Thursday or 600 for both days.
Each chapter is limited to 8 students per chapter

Refunds are not available after the conference registration deadline.



Chapters are responsible for their parking charges.


Adult Assignments

To have a smoothly run conference, all adults are needed to work an assignment.  Work assignment preference will be made during the conference registration process.


Delegate Code of Conduct Form

Each delegate attending the conference must sign the Michigan DECA Delegate Code of Conduct Form. This form is to be hand-carried to the conference by the advisor and not sent in with the registration.


Dress Code

During conference sessions and activities: To allow students to fully participate with the leadership activities, business casual attire will be allowed. Khaki (Docker) style pants (no cargo pants) will be appropriate for both males and females. Ladies should have blouses, sweaters, polo-style or collared shirts. Gentlemen should wear sweaters, polo-style, or collared shirts. Denim, T-shirts, leggings, hats, and cargo pants are not allowed (This includes the Thursday evening activity).