2019 Competitive Event Changes

  1. The Marketing Representative Events, comprised of Advertising Campaign, Fashion Merchandising Promotion Plan and Sports and Entertainment Marketing Promotion Plan have been restructured and renamed. Participants will now choose to create an Integrated Marketing Campaign for an Event (IMCE), Product (IMCP), or Service (IMCP) of their choice. The events will still take the Marketing Career Cluster Exam, and start competition at the State Conference. Please refer to the specific event’s guidelines for information.
  2. The Innovation Plan Event will start competition at the District Conference.
  3. A pilot event has been added for Seniors only; the Ethics Team Event (ETH). This event will only compete at the State Conference, and take the Business Administration Core exam. Please see the guidelines posted on http://mideca.org/teachers/forms/ or in the Michigan DECA Guide on page 80 for information.
  4. The Principles of Business Management, Principles of Finance, Principles of Hospitality, and Principles of Marketing events will only be open to Michigan non-Seniors.
  5. The Michigan DECA event, Leadership & Teamwork is now only open to non-Seniors.
  6. Evaluation forms for Financial Consulting, Hospitality & Tourism Professional Selling , and Professional Selling events have been re-worded. Please refer to the specific event’s guidelines for information.
  7. Written event content is no longer required to be double spaced. All written events must be printed single sided. As a result, the maximum number of pages for the events have changed. Please refer to the specific event’s guidelines for information. The Michigan Penalty Point Checklist has also been updated to reflect the new formatting requirements.
  8. The presentation guidelines for the written events have been updated in regards to allowable items. Please refer to the specific event’s guidelines for information.
  9. Smartwatches have been added to the list of unacceptable items during Michigan competition, prep time, and waiting to see the judges.
  10. The dress codes for Michigan DECA events and the International Conference have been updated. Updates include additions to the unacceptable list for shoes, and that all skirts and dresses must be at or below the knee. See http://mideca.org/conferences/dresscode/ or in the Michigan DECA Guide on pages 14-15.
  11. The number of competitors per event that each chapter is allowed to register for the District and State Conferences has been updated. Please see the charts on http://mideca.org/competition/eventguidelines/ or in the Michigan DECA Guide on pages 32 and 61 respectively.

 

Click here for a print-friendly list of event changes and a list of competitive events in Michigan.

Please note: Michigan DECA does NOT offer competition in DECA’s Accounting Applications or Personal Financial Literacy events.

Events that start competition at the District Conference:

Competitors in these events compete at the District Conference in order to qualify for competition at the State Conference.  Please see the event’s guidelines for more information.

  • Apparel & Accessories Marketing (AAM)
  • Automotive Services Marketing (ASM)
  • Business Finance (BFS)
  • Business Law & Ethics Team Decision Making (BLTDM)
  • Business Services Marketing Series (BSM)
  • Buying and Merchandising Team Decision Making (BTDM)
  • Entrepreneurship Team Decision Making  (ETDM)
  • Entrepreneurship Series (ENT)
  • Financial Consulting Event (FCS)
  • Financial Services Team Decision Making (FTDM)
  • Food Marketing Series (FMS)
  • Hospitality & Tourism Professional Selling Event (HTPS)
  • Hospitality Services Team Decision Making (HTDM)
  • Hotel and Lodging Management (HLM)
  • Human Resources Management (HRM)
  • 2019 Change: Innovation Plan (EIP) will start competition at District Conference (previously started competition at the State Conference)
  • Marketing Communications (MCS)
  • Marketing Management Team Decision Making (MTDM)
  • 2019 Change: Principles of Business Management (PBM) – only non-seniors may compete in this event
  • 2019 Change: Principles of Finance (PFN) – only non-seniors may compete in this event
  • 2019 Change: Principles of Hospitality & Tourism (PHT) – only non-seniors may compete in this event
  • 2019 Change: Principles of Marketing (PMK) – only non-seniors may compete in this event
  • Professional Selling Event (PSE)
  • Quick Serve Restaurant Management (QSRM)
  • Restaurant & Food Service Management (RFSM)
  • Retail Merchandising (RMS)
  • Sports & Entertainment Marketing Team Decision Making (STDM)
  • Sports and Entertainment Marketing (SEM)
  • Travel & Tourism Marketing Team Decision Making (TTDM)

Events that start competition at the State Conference:

Competitors in these events will need to compete at the State Conference in order to qualify for competition at the International Conference.  Please see the event’s guidelines for more information.  Written event projects need to be submitted prior to the State Conference for screening; refer to the Written Event page for more information.

  • Business Growth Plan (EBG)
  • Business Services Operations Research (BOR)
  • Buying & Merchandising Operations Research (BMOR)
  • Chapter Awards Program (CAP)
  • Community Service Project (CSP)
  • Creative Marketing Project (CMP)
  • New for 2019: Ethics Team Event (ETH) – only seniors may compete in this event, team of two
  • Entrepreneurship Promotion Project (EPP)
  • Finance Operations Research (FOR)
  • Financial Literacy Project (FLPP)
  • Franchise Business Plan (EFB)
  • Gold Merit Award Program (GMAP sometimes referred to as MAP)
  • Hospitality & Tourism Operations Research (HTOR)
  • Independent Business Plan (EIB)
  • New for 2019: Integrated Marketing Campaign Event (IMCE) replaces Advertising Campaign, Fashion Merchandising Promo Plan & Sports Entertainment Promo Plan
  • New for 2019: Integrated Marketing Campaign Product (IMCP) replaces Advertising Campaign, Fashion Merchandising Promo Plan & Sports Entertainment Promo Plan
  • New for 2019: Integrated Marketing Campaign Service (IMCS) replaces Advertising Campaign, Fashion Merchandising Promo Plan & Sports Entertainment Promo Plan
  • International Business Plan (IBP)
  • 2019 Change: Leadership & Teamwork Event (LTW) – only non-seniors may compete in this event
  • Learn & Earn Project (LEP)
  • Public Relations Project (PRP)
  • Sports & Entertainment Marketing Operations Research (SEOR)
  • Start-Up Business Plan (ESB)

Other events:

International Conference qualifiers in these events will proceed directly to the International Conference, through the process established by DECA Inc.  Please see the event’s guidelines for more information.  These students may not attend the District or State Conferences unless they are competing in another event.

  • School Based Enterprise (SBE) – see below*
  • Stock Market Game (SMG)
  • Virtual Business Challenge: Accounting (VBCAC)
  • Virtual Business Challenge: Fashion (VBCFA)
  • Virtual Business Challenge: Hotel Management (VBCHM)
  • Virtual Business Challenge: Personal Finance (VBCPF)
  • Virtual Business Challenge: Restaurant (VBCRS)
  • Virtual Business Challenge: Retail (VBCRT)
  • Virtual Business Challenge: Sports (VBCSP)

*Chapters participating in School Based Enterprise that receive the Gold Certification or Gold Re-Certification have the option to bring 1-3 student manager(s) to present their work at the State Conference, if they are not in an event that is competing Saturday morning. This practice competition will follow the international guidelines. The top five teams will receive recognition at the Saturday Session. Teams that receive the Gold Certification or Re-Certification do not have to attend the State Conference; they can advance directly to the International Conference.